HomeIndustriesERP7 Reasons Why Vision and Mission is Important for Business Development

7 Reasons Why Vision and Mission is Important for Business Development

Integrated ERP software is beneficial for companies. Moreover, an organization cannot just stand there without goals, guidelines, and steps to achieve its goals. In addition to making profits, the company also has its own goals and expectations that have an impact on the surrounding environment. These goals and expectations are usually stated in the company’s vision and mission. Those are very important to develop the company. Implementing a comprehensive ERP system is also important to drive the growth of your company.

The company’s vision and mission are the core of the business. Apart from automating business processes with ERP software, businesses also need to achieve their goals as stated in their vision and mission. However, achieving business goals can be done with the help of the right ERP system. So, what exactly is the vision and mission? And what is the difference between the two?

visi dan Misi

Table of Content

Definition of Vision and Mission
What is vision?

According to Oxford Languages, vision means the ability to think or plan for the future with imagination or wisdom. It is clear that the vision is the view, insight, dream, goal of a company to be realized in the future. While the vision is the identity of an organization, especially the company because all activities carried out in a company will be based on the company’s vision.

What is a mission?

While the mission is a step or a concrete form of how an organization realizes the vision that has been set. In other words, what is meant by the mission is work priorities, methods, or values that are the basis for providing an outline in realizing a vision.

Its mission is to support the realization of that vision. However, the mission is more specific than the vision. It is common for a company to create its mission detailing that it includes the company’s products. The point is that vision describes a plan, and mission is a plan of action.

Also Read: What is ERP and Why is it Important for Business?

Difference Between Vision vs Mission

Vision and mission are two different terms, but they complement each other. Here are some differences between vision and mission:

  1. Vision is the goal that the company wants to achieve, including the company’s dreams and aspirations in the future. While the mission is the steps or concrete actions to realize the vision. 
  2. The mission is more detailed than the general vision.
  3. A vision usually consists of several statements, which are concise, clear, and represent everything. While the mission usually consists of points that explain the purpose and is a more detailed picture than the vision.
  4. The final difference between Vision and mission is that it’s long-term. While the mission is short-term, can be implemented immediately, and can be changed if the previous mission has been carried out.

Reasons Why Vision and Mission Are Important For Companies


Provide optimal work standards

With a company vision, employees know what their goals are and how they should work to help realize the company’s goals. Therefore, employees will indirectly provide optimal work standards to realize the noble goals set by the company.

Make employees proud and feel their work is more meaningful

If employees know and understand the noble aims and objectives of the company, they will be proud to realize the goals. In addition, employees will feel their work is more meaningful. Because they work not only to meet their needs, they can work in an environment that has the same understanding and motivation of work.

Increase morale and commitment

A noble purpose and goal make employees aware that their work is meaningful and makes them proud of the work. Therefore, employees will be more motivated and enthusiastic about working and more committed to helping and realizing the company’s vision and mission.

Ensuring the basic goals of a company

Both are made to map the basic objectives of the company’s establishment. With the goals rooted in the company, the work done to realize these goals will be clearer. 

Become a reference for the company in developing its business

Furthermore, a clear and achievable it will be the basis or guidelines for developing its business. Of course, this business development can be realized through the jobs and ideology of employees that can support the realization of the company’s goals so that the business can develop as expected. These goals are supported by controlled project management that the company has done.

As a guide for employees at work

Each department and division, following their duties and authorities further elaborate the company’s vision and mission definition. In this way, employees will understand what job descriptions they have to do and execute them on track.

Monitor employee performance with KPI management, run appraisals, and arrange training programs easily with the HRM system!

download skema harga software erp
download skema harga software erp


Making corporate decisions

When an employee makes a decision, the company’s purpose and hope will be the basis for making that decision. All decisions concerned with the company’s business are taken following the values of those and benefit the company.

Also read: The Advantages of PDCA in Solving Company Problems

Example of Company Vision vs. Mission


One well-known example of a company’s vision and mission is IKEA. This Swedish furniture brand has a vision “To create a better everyday life for many people.” This vision means that IKEA’s products want to make everyone’s life easier. Not only for ease of function and purpose, but their products also target everyone, so it can help people to find ease by using their affordable products.

Meanwhile, IKEA’s mission is to “Offer a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.” The implementation of this mission can be seen in IKEA furniture products which have a simple design but still look attractive, very functional, and affordable prices, so that everyone can buy their products without feeling burdened.

IKEA’s vision is very appropriate and has been implemented well by the company. Although many other competitors sell similar or even better and more expensive products than it, IKEA remains the world’s choice for the best furniture at affordable prices.

Also read: Know Your Customer (KYC) Explained: A Strategy to Avoid Fraud


Vision and mission are very important for a company. Both will be the basis and reference for how the company will develop and what goals it wants to achieve. Therefore, companies need to socialize these two things to all employees. This is done so that all levels of the company can absorb and work based on the noble aims and objectives of the desired goals in the future. Do you find it difficult to control your business activities?

Hashmicro ERP system is the best ERP system in Singapore for companies that can help you automate all company activities. Everything from managing thousands of SKUs, automatic bookkeeping, managing stock, sales levels, and financial reports in one integrated system.

sistem pos

Interest in getting savvy tips for improving your business efficiency?

Chandra Natsir
Chandra Natsir
A content writer with a strong interest in writing and technology. Chandra is dedicated to writing useful, entertaining, and relevant information for readers, and he continues to develop content that connects and inspires them.


Please enter your comment!
Please enter your name here

Looking for software system to improve your business efficiency?

Get a free consultation with our business expert by filling in this form!


Typically replies within an hour

Looking for a Free Demo?

Contact us via WhatsApp and let us know the software you are looking for.

Claim up to 80% Productivity Solution Grant for various HashMicro Software!
Book a Demo by WhatsApp