{"id":31802,"date":"2024-05-01T17:16:55","date_gmt":"2024-05-01T10:16:55","guid":{"rendered":"https:\/\/www.hashmicro.com\/id\/blog\/?p=31802"},"modified":"2025-03-04T09:15:08","modified_gmt":"2025-03-04T02:15:08","slug":"optimasi-pemasaran-catering-dengan-software-marketing-automation","status":"publish","type":"post","link":"https:\/\/www.hashmicro.com\/id\/blog\/optimasi-pemasaran-catering-dengan-software-marketing-automation\/","title":{"rendered":"Optimasi Pemasaran Catering dengan Software Marketing Automation"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Pemasaran <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> merupakan suatu teknik pemasaran pada bisnis yang bergerak di bidang makanan dengan jumlah orderan cukup besar yang juru masak persiapkan. Di Indonesia, bisnis <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> kerap kali melayani pemesanan makanan untuk berbagai acara (pesta, pribadi, institut pemerintahan dan yang ada hubungannya dengan kebutuhan makanan). Prospek bisnis ini memang sangat menggiurkan namun Anda juga perlu menetapkan target pasar dalam bisnis ini. Dengan menetapkan target pasar maka bisnis yang Anda jalani akan lebih jelas arahnya. Anda dapat menggunakan <\/span><a href=\"https:\/\/www.hashmicro.com\/id\/software-marketing-automation\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">software marketing automation<\/span><\/i><\/a><span style=\"font-weight: 400;\"> untuk membantu meramalkan prospek bisnis yang sesuai dengan target bisnis Anda.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Semakin berkembangnya permintaan atas jasa <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> semakin banyak juga jasa <\/span><i><span style=\"font-weight: 400;\">catering <\/span><\/i><span style=\"font-weight: 400;\">baru yang muncul sehingga persaingan bisnis menjadi semakin ketat. Hal tersebut membuat Anda sebagai pelaku usaha <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> harus menghadapi tantangan yang lebih berat. Karena Anda harus mampu mempertahankan dan mengembangkan bisnis tersebut. Hal yang bisa Anda lakukan untuk memenangkan persaingan pasar yaitu Anda dapat <\/span><a href=\"https:\/\/www.hashmicro.com\/id\/smart-catering-software\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">mengoptimalisasi pemasaran <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><\/a><span style=\"font-weight: 400;\">. Dengan melakukan optimalisasi pemasaran, Anda dapat dengan mudah memenuhi permintaan konsumen sesuai dengan target pasar sehingga bisnis Anda bisa bertahan ditengah persaingan bisnis yang semakin ketat. Salah satu cara optimalisasi yang dapat Anda lakukan yaitu dengan <\/span><span style=\"font-weight: 400;\">memanfaatkan fitur-fitur terlengkap dari <a href=\"https:\/\/www.hashmicro.com\/id\/smart-catering-software\" target=\"_blank\" rel=\"noopener\">sistem marketing terotomatisasi<\/a> no. 1 di Indonesia<\/span><span style=\"font-weight: 400;\">. Namun, sebelum menggunakan <\/span><i><span style=\"font-weight: 400;\">software <\/span><\/i><span style=\"font-weight: 400;\">ini, Anda dapat<\/span> <span style=\"font-weight: 400;\">mengunduh <a href=\"https:\/\/www.hashmicro.com\/id\/offer\/download-skema-harga-software-erp\" target=\"_blank\" rel=\"noopener\">skema perhitungan harga <\/a><\/span><i><span style=\"font-weight: 400;\">software marketing automation<\/span><\/i> <span style=\"font-weight: 400;\">terlebih dahulu sebagai langkah awal untuk memproyeksikan kebutuhan biaya <\/span><i><span style=\"font-weight: 400;\">software marketing automation <\/span><\/i><span style=\"font-weight: 400;\">yang akan Anda gunakan.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n\r\n\r\n<script>\r\n    \/\/ check which image to use based on screensize\r\n    document.addEventListener(\"DOMContentLoaded\", function() {\r\n        function updateImageSource() {\r\n            var images = document.querySelectorAll('.responsive-image-banner');\r\n            var screenWidth = window.innerWidth;\r\n\r\n            images.forEach(function(img) {\r\n                var mobileSrc = img.getAttribute('data-mobile-src');\r\n                var desktopSrc = img.getAttribute('data-desktop-src');\r\n\r\n                if (screenWidth < 576 && mobileSrc) {\r\n                    img.setAttribute('src', mobileSrc);\r\n                } else {\r\n                    img.setAttribute('src', desktopSrc);\r\n                }\r\n            });\r\n        }\r\n\r\n        \/\/ Initial check\r\n        updateImageSource();\r\n\r\n        \/\/ Update on resize\r\n        window.addEventListener('resize', updateImageSource);\r\n    });\r\n<\/script> <div id=\"toc_group_article\" style=''>\r\n\t<p style='font-size:25px;font-weight:bold; margin-bottom:0px'>\r\n\t\tDaftar Isi:\r\n\t<\/p>\r\n\t<ul id=\"list_toc\" class='list_toc'><\/ul>\r\n<\/div>\r\n\r\n<div id=\"placeholder-toc\"><\/div>\r\n<div id=\"toc\">\r\n    <div class=\"header\">\r\n\t<span class=\"toc-title\" id=\"toc-title\">Daftar Isi<\/span>\t\r\n\t <i class=\"toc-icon\">\r\n        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"30\" height=\"30\" viewBox=\"0 0 24 24\" fill=\"none\" stroke=\"#000\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" class=\"header-icon\">\r\n          <path d=\"m6 9 6 6 6-6\" \/>\r\n        <\/svg>\r\n      <\/i>\r\n\t<\/div>\r\n    <div class=\"list\">\r\n      <ul id=\"toc-list\"><\/ul>\r\n    <\/div>\r\n <\/div>\r\n\r\n<style>\r\n\/* Simple styling for the TOC *\/\r\n\t\r\n\t#toc ul li:last-child {\r\n    padding-bottom: 16px; \/* Adjust the value as needed *\/\r\n}\r\n\r\n.td-fix-index {\r\n\t transform: unset !important;\r\n     -webkit-transform: unset !important; \r\n}\r\n.footer-contact .td-fix-index {\r\n\t transform: translateZ(0) !important;\r\n     -webkit-transform: translateZ(0) !important; 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\/\/ Assuming header-faq is the element for TOC title\r\n\r\n\/\/ Sticky TOC and update heading\r\n\/\/ document.addEventListener(\"DOMContentLoaded\", function() {\r\n\/\/   const toc = document.querySelector('#toc');\r\n\/\/   const footer = document.querySelector('.td-footer-template-wrap');\r\n\/\/   const tocParent = toc.parentElement;\r\n\/\/   const divTop = tocParent.getBoundingClientRect().top + window.pageYOffset;\r\n\/\/   const tocHeight = toc.offsetHeight;\r\n\/\/   const triggerPoint = divTop + tocHeight + 700;\r\n\/\/   const footerHeight = footer.offsetHeight;\r\n\/\/   const triggerFooterPoint = footer.getBoundingClientRect().top + window.pageYOffset - footerHeight - footerHeight - footerHeight;\r\n\/\/   const phtoc = document.querySelector('#placeholder-toc');\r\n\/\/   const headers = document.querySelectorAll('.td-post-content h2');\r\n\/\/   const navLinks = document.querySelectorAll('#toc-list a');\r\n\t\r\n\/\/ \tconst panel2 = document.querySelector(\"#toc .list\");\r\n\/\/ \tvar icon = document.querySelector(\".toc-icon\");\r\n\r\n\/\/   let activeLink = null; \/\/ Declare activeLink outside the loop\r\n\t\r\n\/\/   \/\/ Function to handle scroll and add\/remove .sticky class\r\n\/\/   function handleScroll() {\r\n\/\/     const windowTop = window.pageYOffset || document.documentElement.scrollTop;\r\n\/\/     let currentHeader = '';\r\n\r\n\/\/     \/\/ Highlight user progress as the heading comes\r\n\/\/     headers.forEach(header => {\r\n\/\/ \t\tconst headerTop = header.offsetTop;\r\n\/\/ \t\tconst headerHeight = header.clientHeight;\r\n\/\/ \/\/ \t\tif (window.scrollY >= (headerTop - headerHeight + 700)) {\r\n\/\/ \/\/ \t\t\tconst currentHeaderId = header.getAttribute('id');\r\n\/\/ \/\/ \t\t\tconst currentHeaderText = document.getElementById(currentHeaderId).textContent;\r\n\/\/ \/\/ \t\t\tconsole.log(\"current header text:\", currentHeaderText);\r\n\/\/ \/\/ \t\t\ttocTitle.textContent = currentHeaderText;\r\n\/\/ \/\/ \t\t\tcurrentHeader = currentHeaderId;\r\n\t\t\t\r\n\/\/ \/\/ \t\t\tif(window.innerWidth < 767){\r\n\/\/ \/\/ \t\t\t\ttocTitle.textContent = 'Daftar Isi';\r\n\/\/ \/\/ \t\t\t}\r\n\/\/ \/\/ \t\t}\r\n\/\/ \t\tif(window.innerWidth < 767){\r\n\/\/ \t\t\ttocTitle.textContent = 'Daftar Isi'; \/\/ Selalu pertahankan judul ini di mobile\r\n\/\/ \t\t} else {\r\n\/\/ \t\t\tif (window.scrollY >= (headerTop - headerHeight + 700)) {\r\n\/\/ \t\t\t\tconst currentHeaderId = header.getAttribute('id');\r\n\/\/ \t\t\t\tconst currentHeaderText = document.getElementById(currentHeaderId).textContent;\r\n\/\/ \t\t\t\ttocTitle.textContent = currentHeaderText;\r\n\/\/ \t\t\t\tcurrentHeader = currentHeaderId;\r\n\/\/ \t\t\t}\r\n\/\/ \t\t}\r\n\/\/ \t});\r\n\r\n\/\/     navLinks.forEach(link => {\r\n\/\/       link.classList.remove('active');\r\n\/\/       if(currentHeader != '') {\r\n\/\/ \t\t  if (link.getAttribute('href').includes(currentHeader)) {\r\n\/\/ \t\t\t  link.classList.add('active');\r\n\/\/ \t\t  }\r\n\/\/ \t  }\r\n\/\/     });\r\n\/\/ \/\/     if (windowTop < triggerFooterPoint) {\r\n\/\/ \/\/         toc.style.display = 'block';\r\n\/\/ \/\/ \t}else{\r\n\/\/ \/\/         toc.style.display = 'none';\r\n\/\/ \/\/ \t}\r\n\/\/     \/\/ Update TOC title if sticky\r\n\/\/     if (windowTop > triggerPoint) {\r\n\/\/       if (!toc.classList.contains('sticky')) {\r\n\/\/         phtoc.style.display = \"block\";\r\n\/\/         toc.classList.add('sticky');\r\n\/\/         toc.style.width = `${tocParent.offsetWidth}px`; \/\/ Set width to match the parent element\r\n\/\/         toc.setAttribute('style', 'width: ' + tocParent.offsetWidth + 'px !important;');\r\n\/\/         toc.style.backgroundColor = \"#FFF\";\r\n\/\/ \t\tpanel2.style.height = '0px';\r\n\/\/ \t\t  icon.style.transform = \"rotate(180deg)\";\r\n\/\/ \t\t  if(window.innerWidth < 767){\r\n\/\/ \/\/ \t\t\t  const tocs = document.querySelector('#toc.sticky');\r\n\/\/ \t\t\t  tocTitle.textContent = 'Daftar Isi'; \/\/ Reset title\r\n\/\/        \t\t  toc.style.width = '150px'; \/\/ Set width to match the parent element\r\n\/\/ \t\t  }\r\n\/\/       }\r\n\/\/       if (currentHeader) {\r\n\/\/ \/\/         console.log(\"activeLink:\", activeLink);\r\n\/\/         if (activeLink) {\r\n\/\/ \/\/           tocTitle.textContent = activeLink.textContent; \/\/ Update TOC title\r\n\/\/           tocTitle.textContent = activeLink ? activeLink.textContent : \"\"; \/\/ Update title only if activeLink exists\r\n\/\/         }\r\n\/\/       }\r\n\/\/     } else {\r\n\/\/       toc.classList.remove('sticky');\r\n\/\/       phtoc.style.display = \"none\";\r\n\/\/       toc.style.width = 'unset'; \/\/ Reset to original width\r\n\/\/       toc.style.backgroundColor = \"#FFF\";\r\n\/\/       tocTitle.textContent = 'Daftar isi'; \/\/ Reset title\r\n\/\/ \t\tpanel2.style.height = panel2.scrollHeight + \"px\";\r\n\/\/ \t\ticon.style.transform = \"rotate(180deg)\";\r\n\/\/     }\r\n\/\/   }\r\n\r\n\/\/     \/\/ Attach the scroll event listener to the window\r\n\/\/     window.addEventListener('scroll', handleScroll);\r\n\r\n\/\/     \/\/ Initial call to handleScroll to set the correct state on load\r\n\/\/     handleScroll();\r\n\/\/ });\r\n\t\r\n\/\/ \t\/\/ Open toggle TOC\r\n\/\/ \t  document.addEventListener(\"DOMContentLoaded\", function() {\r\n\/\/ \t\tvar tocHeader = document.querySelector(\"#toc .header\");\r\n\/\/ \t\tvar toc = document.querySelector(\"#toc\");\r\n\/\/ \t\tvar icon = document.querySelector(\".toc-icon\");\r\n\/\/ \t\tconst tocTitle = document.querySelector('#toc-title');\r\n\/\/ \t\tconst tocs = document.querySelector('#toc.sticky');\r\n\/\/  \t\tconst tocParent = toc.parentElement;\t\t  \r\n\r\n\/\/ \t\t  tocHeader.addEventListener(\"click\", function() {\r\n\/\/ \t\t\tvar panel = this.nextElementSibling;\r\n\/\/ \t\t\tif (panel.style.height !== '0px') { \/\/ Check if height is not 0px\r\n\/\/ \t\t\t  panel.style.height = '0px'; \/\/ Set height to 0 for full collapse\r\n\/\/ \t\t\t  icon.style.transform = \"rotate(180deg)\";\r\n\/\/ \/\/ \t\t\t\ttoc.style.paddingBottom = '6px'; \r\n\/\/ \t\t\t\tif(window.innerWidth > 768){\r\n\/\/ \t\t\t\t\tif(!toc.classList.contains('sticky')){\r\n\/\/ \t\t\t\t\t\ttoc.style.width = \"unset\";\r\n\/\/ \/\/ \t\t\t\t\t\ttoc.setAttribute('style', 'width: ' + tocParent.offsetWidth + 'px !important;');\r\n\/\/ \t\t\t\t\t}\r\n\/\/ \t\t\t\t\tif (toc.classList.contains('sticky')){\r\n\/\/ \t\t\t\t\t\ttoc.style.width = '${tocParent.offsetWidth}px';\r\n\/\/ \t\t\t\t\t\ttoc.setAttribute('style', 'width: ' + tocParent.offsetWidth + 'px !important;');\r\n\/\/ \t\t\t\t\t}\r\n\/\/ \t\t\t\t}\r\n\/\/ \t\t\t\tif(window.innerWidth < 767){\r\n\/\/ \t\t\t\t\ttoc.style.width = \"unset\"; \/\/ Reset width\r\n\/\/ \t\t\t\t}\r\n\/\/ \t\t\t\ttoc.style.backgroundColor = \"#FFF1F1\";\r\n\/\/ \t\t\t} else {\r\n\/\/ \t\t\t  panel.style.height = panel.scrollHeight + \"px\";\r\n\/\/ \t\t\t  icon.style.transform = \"rotate(0deg)\";\r\n\/\/ \t\t\t  toc.style.backgroundColor = \"#FFF\";\r\n\/\/ \t\t\t  tocTitle.textContent = 'Daftar isi'; \/\/ Reset title\r\n\/\/ \t\t\t\ttoc.style.paddingBottom = '24px';\r\n\/\/ \t\t\t \tif(window.innerWidth < 767){\r\n\/\/ \t\t\t\t\ttoc.style.width = `${tocParent.offsetWidth}px`; \/\/ Set width to match the parent element\r\n\/\/ \t\t\t\t\ttoc.setAttribute('style', 'width: ' + tocParent.offsetWidth + 'px !important;');\r\n\/\/ \t\t\t\t}\r\n\/\/ \t\t\t}\r\n\/\/ \t\t  });\r\n\r\n\/\/ \t\t  \/\/ Close TOC when a link inside it is clicked\r\n\/\/ \t\t  var tocLinks = document.querySelectorAll(\"#toc .list a\");\r\n\/\/ \t\t  tocLinks.forEach(function(link) {\r\n\/\/ \t\t\tlink.addEventListener(\"click\", function() {\r\n\/\/ \t\t\t  var panel = document.querySelector(\"#toc .list\");\r\n\/\/ \t\t\t  panel.style.height = '0px'; \/\/ Set height to 0 for full collapse\r\n\/\/ \t\t\t  icon.style.transform = \"rotate(180deg)\";\r\n\/\/ \t\t\t  toc.style.backgroundColor = \"#FFF\";\r\n\/\/ \t\t\t});\r\n\/\/ \t\t  });\r\n\/\/ \t\t});\r\n\r\n\/\/ START new JS for ToC improvements\r\ndocument.addEventListener(\"DOMContentLoaded\", function() {\r\n  const toc = document.querySelector('#toc');\r\n  const footer = document.querySelector('.td-footer-template-wrap');\r\n  const tocParent = toc.parentElement;\r\n  const divTop = tocParent.getBoundingClientRect().top + window.pageYOffset;\r\n  const tocHeight = toc.offsetHeight;\r\n  const triggerPoint = divTop + tocHeight + 1750;\r\n\tconsole.log(triggerPoint)\r\n  const footerHeight = footer.offsetHeight;\r\n  const triggerFooterPoint = footer.getBoundingClientRect().top + window.pageYOffset - footerHeight*3;\r\n  const phtoc = document.querySelector('#placeholder-toc');\r\n  const headers = document.querySelectorAll('.td-post-content h2');\r\n  const navLinks = document.querySelectorAll('#toc-list a');\r\n  \r\n  const panel2 = document.querySelector(\"#toc .list\");\r\n  const icon = document.querySelector(\".toc-icon\");\r\n  const tocTitle = document.querySelector('#toc-title');\r\n\r\n  let activeLink = null;\r\n  let userClosedTOC = false; \/\/ Flag user menutup TOC\r\n\r\n  function handleScroll() {\r\n    const windowTop = window.pageYOffset || document.documentElement.scrollTop;\r\n    let currentHeader = '';\r\n\r\n    \/\/ Update TOC title sesuai header yang terlihat\r\n    headers.forEach(header => {\r\n      const headerTop = header.offsetTop;\r\n      const headerHeight = header.clientHeight;\r\n      if(window.innerWidth < 767){\r\n        tocTitle.textContent = 'Daftar Isi'; \r\n      } else {\r\n        if (window.scrollY >= (headerTop - headerHeight + 1750)) {\r\n          const currentHeaderId = header.getAttribute('id');\r\n          const currentHeaderText = document.getElementById(currentHeaderId).textContent;\r\n          tocTitle.textContent = currentHeaderText;\r\n          currentHeader = currentHeaderId;\r\n        }\r\n      }\r\n    });\r\n\r\n    navLinks.forEach(link => {\r\n      link.classList.remove('active');\r\n      if(currentHeader && link.getAttribute('href').includes(currentHeader)) {\r\n        link.classList.add('active');\r\n      }\r\n    });\r\n\r\n    if (windowTop > triggerPoint) {\r\n      if (!toc.classList.contains('sticky')) {\r\n        phtoc.style.display = \"block\";\r\n        toc.classList.add('sticky');\r\n        toc.style.width = `${tocParent.offsetWidth}px`;\r\n        toc.style.backgroundColor = \"#FFF\";\r\n        \/\/ Saat sticky, TOC otomatis tertutup\r\n        panel2.style.height = '0px';\r\n        icon.style.transform = \"rotate(180deg)\";\r\n        userClosedTOC = true; \/\/ Set flag supaya tidak terbuka saat scroll\r\n      }\r\n      \r\n      if(window.innerWidth < 767){\r\n        tocTitle.textContent = 'Daftar Isi'; \r\n        toc.style.width = '150px';\r\n      }\r\n\r\n    } else {\r\n      toc.classList.remove('sticky');\r\n      phtoc.style.display = \"none\";\r\n      toc.style.width = 'unset';\r\n      toc.style.backgroundColor = \"#FFF\";\r\n      tocTitle.textContent = 'Daftar isi'; \r\n\r\n      \/\/ Kembalikan panel jika user belum menutup manual\r\n      if(!userClosedTOC) {\r\n        panel2.style.height = panel2.scrollHeight + \"px\";\r\n        icon.style.transform = \"rotate(0deg)\";\r\n      }\r\n    }\r\n  }\r\n\r\n  window.addEventListener('scroll', handleScroll);\r\n  handleScroll();\r\n\r\n  \/\/ Toggle TOC saat user klik\r\n  const tocHeader = document.querySelector(\"#toc .header\");\r\n  tocHeader.addEventListener(\"click\", function() {\r\n    const panel = panel2;\r\n    if (panel.style.height !== '0px') {\r\n      panel.style.height = '0px';\r\n      icon.style.transform = \"rotate(180deg)\";\r\n      userClosedTOC = true;\r\n    } else {\r\n      panel.style.height = panel.scrollHeight + \"px\";\r\n      icon.style.transform = \"rotate(0deg)\";\r\n      userClosedTOC = false;\r\n    }\r\n  });\r\n\r\n  \/\/ Close TOC saat link diklik\r\n  document.querySelectorAll(\"#toc .list a\").forEach(link => {\r\n    link.addEventListener(\"click\", function() {\r\n      panel2.style.height = '0px';\r\n      icon.style.transform = \"rotate(180deg)\";\r\n      userClosedTOC = true;\r\n    });\r\n  });\r\n});\r\n\/\/ END new JS for ToC improvements\r\n\r\n\t\r\n\/\/ \tmake the heading at the center of the viewport\r\n\/\/ \tdocument.addEventListener('DOMContentLoaded', function() {\r\n\/\/     \/\/ Add click event listener to all links in the TOC list\r\n\/\/     document.querySelectorAll('#toc-list a').forEach(anchor => {\r\n\/\/         anchor.addEventListener('click', function (e) {\r\n\/\/             e.preventDefault(); \/\/ Prevent the default behavior of jumping to the anchor\r\n\/\/ \/\/ \t\t\tconsole.log(\"prevent default\");\r\n\/\/             const targetId = this.getAttribute('href').substring(1); \/\/ Get the ID of the target element\r\n\/\/             const targetElement = document.getElementById(targetId); \/\/ Get the target element\r\n\r\n\/\/             if (targetElement) {\r\n\/\/                 const headerHeight = document.querySelector('#toc .header').offsetHeight; \/\/ Get the height of the fixed header\r\n\/\/                 const windowHeight = window.innerHeight; \/\/ Get the height of the viewport\r\n\/\/                 const targetOffset = targetElement.offsetTop; \/\/ Get the top offset of the target element\r\n\/\/                 const scrollTo = targetOffset + (windowHeight \/ 2) + (headerHeight); \/\/ Calculate the scroll position to center the target element\r\n\r\n\/\/                 \/\/ Scroll to the calculated position smoothly\r\n\/\/                 window.scrollTo({\r\n\/\/                     top: scrollTo,\r\n\/\/                     behavior: 'smooth'\r\n\/\/                 });\r\n\/\/             }\r\n\/\/         });\r\n\/\/     });\r\n\/\/ });\r\n<\/script>\r\n\r\n<script>\r\n    \/\/ Scrollspy function to highlight the active TOC item based on the scroll position\r\n  function scrollSpy(tocClass) {\r\n    const scrollPosition = window.scrollY;\r\n\r\n    \/\/ Find the active h2 and h3 headings based on their position in the corresponding TOC\r\n    let activeH2 = null;\r\n    let activeH3 = null;\r\n\r\n    const tocItems = document.querySelectorAll(`.${tocClass} li`);\r\n    tocItems.forEach(item => {\r\n      const a = item.querySelector('a');\r\n      if (!a) return;\r\n      const href = a.getAttribute('href');\r\n      const targetId = href.substring(1); \/\/ Remove the '#' from the href to get the target ID\r\n      const targetElement = document.getElementById(targetId);\r\n      if (!targetElement) return;\r\n\r\n      const targetTop = targetElement.getBoundingClientRect().top + scrollPosition;\r\n      const nextItem = item.nextElementSibling;\r\n      const nextTop = nextItem ? nextItem.getBoundingClientRect().top + scrollPosition : Infinity;\r\n\r\n      if (targetTop <= scrollPosition + 150) {\r\n        if (a.parentElement.parentElement === tocItems) {\r\n          \/\/ The h2 heading is at the root level of the TOC\r\n          activeH2 = { id: targetId, level: 'h2' };\r\n        } \r\n\t\t  else {\r\n          \/\/ The h3 heading is nested under an h2 heading\r\n          const parentH2 = a.parentElement.parentElement.previousElementSibling;\r\n          if (parentH2) {\r\n            const h2Link = parentH2.querySelector('a');\r\n            if (h2Link) {\r\n              const h2Href = h2Link.getAttribute('href');\r\n              const h2Id = h2Href.substring(1);\r\n              activeH2 = { id: h2Id, level: 'h2' };\r\n            }\r\n          }\r\n          activeH3 = { id: targetId, level: 'h3' };\r\n        }\r\n      }\r\n\r\n      if (targetTop > scrollPosition + 150 && nextTop > scrollPosition + 150 && !activeH3) {\r\n        \/\/ Reset the activeH2 when there are no more active h3 headings\r\n        activeH2 = null;\r\n      }\r\n    });\r\n\r\n    \/\/ Update the active state for the TOC items\r\n    tocItems.forEach(item => {\r\n      item.classList.remove('active');\r\n      const a = item.querySelector('a');\r\n      if (a) {\r\n        const href = a.getAttribute('href');\r\n        const targetId = href.substring(1);\r\n        if ((activeH2 && activeH2.id === targetId) || (activeH3 && activeH3.id === targetId)) {\r\n          item.classList.add('active');\r\n        }\r\n      }\r\n    });\r\n  }\r\n\r\n  \/\/ Call scrollSpy for each TOC on window scroll\r\n  const tocClasses = ['list_toc', 'list_toc_float']; \/\/ Add other TOC class names here if you have more than two instances\r\n  tocClasses.forEach(tocClass => {\r\n    window.addEventListener('scroll', () => scrollSpy(tocClass));\r\n  });\r\n<\/script>\r\n\r\n<!-- ToC List for desktop side bar, diganti jadi inject by php, di code snippet \"Sidebar Accordion\" -->\r\n<!-- <script>\r\n\tdocument.addEventListener(\"DOMContentLoaded\", function() {\r\n\r\n        \/\/ Fungsi untuk membuat nested list\r\n        function createNestedList(parentNode, children) {\r\n            if (children.length === 0) return;\r\n\r\n            const nestedUl = document.createElement('ul');\r\n            children.forEach(child => {\r\n                const nestedLi = document.createElement('li');\r\n                const nestedA = document.createElement('a');\r\n                nestedA.textContent = child.title;\r\n                nestedA.href = `#${child.id}`;\r\n                nestedLi.appendChild(nestedA);\r\n                nestedUl.appendChild(nestedLi);\r\n\r\n                if (child.children.length > 0) {\r\n                    createNestedList(nestedLi, child.children);\r\n                }\r\n            });\r\n\r\n            parentNode.appendChild(nestedUl);\r\n        }\r\n\r\n        \/\/ Membuat objek untuk menyimpan daftar h2 dan h3 beserta judulnya\r\n        const headings = [];\r\n\r\n           \/\/ Mengambil semua elemen h2 dan h3\r\n        \/\/ Mengambil semua elemen h2 dan h3\r\n\t\tconst elements = document.querySelectorAll('.td-post-content h2');\r\n\r\n\t\t\tfunction newFormatId(text) {\r\n\t\t\t\tif(text.toLowerCase() === \"key takeaways\") {\r\n\t\t\t\t\treturn;\r\n\t\t\t\t}\r\n\t\t\t\t\r\n\t\t\t\tconst result = text.toLowerCase()\r\n\t\t\t\t.trim()\r\n\t\t\t\t.replace(\/[^\\w\\s-]\/g, '')  \/\/ hapus tanda baca\r\n\t\t\t\t.replace(\/\\s+\/g, '-'); \/\/ ganti spasi jadi \"-\"\r\n\r\n\t\t\t\treturn result;\r\n\t\t\t}\r\n\t\r\n\t\telements.forEach(element => {\r\n\t\t\tif (element.tagName === 'H2') {\r\n\t\t\t\tconst id = newFormatId(element.textContent); \/\/ Hasilkan ID baru\r\n\t\t\t\telement.id = id; \/\/ Tetapkan ID ke elemen h2\r\n\t\t\t\tif (element.textContent.toLowerCase() === \"key takeaways\") {return;} \/\/ Kalau Key Takeaways, jangan dimasukin\r\n\t\t\t\theadings.push({ level: 'h2', id: id, title: element.textContent, children: [] });\r\n\t\t\t} else if (element.tagName === 'H3') {\r\n\t\t\t\tconst id = newFormatId(element.textContent); \/\/ Hasilkan ID baru\r\n\t\t\t\telement.id = id; \/\/ Tetapkan ID ke elemen h3\r\n\t\t\t\tif (headings.length > 0) {\r\n\t\t\t\t\theadings[headings.length - 1].children.push({ level: 'h3', id: id, title: element.textContent, children: [] });\r\n\t\t\t\t}\r\n\t\t\t}\r\n\t\t});\r\n       \/\/ Membuat list HTML dari objek headings\r\n\t\tconst ul = document.getElementById('list_toc');\r\n\t\tlet currentUl = ul;\r\n\t\theadings.forEach(heading => {\r\n\t\t\tconst li = document.createElement('li');\r\n\t\t\tconst a = document.createElement('a');\r\n\t\t\ta.textContent = heading.title;\r\n\t\t\ta.href = `#${heading.id}`; \/\/ Gunakan ID yang baru dihasilkan\r\n\t\t\tli.appendChild(a);\r\n\r\n\t\t\tif (heading.level === 'h2') {\r\n\t\t\t\tcurrentUl = li;\r\n\t\t\t\tul.appendChild(li);\r\n\t\t\t} else if (heading.level === 'h3') {\r\n\t\t\t\tif (!currentUl.lastElementChild || currentUl.lastElementChild.tagName !== 'UL') {\r\n\t\t\t\t\tconst nestedUl = document.createElement('ul');\r\n\t\t\t\t\tcurrentUl.appendChild(nestedUl);\r\n\t\t\t\t\tcurrentUl = nestedUl;\r\n\t\t\t\t}\r\n\t\t\t\tcurrentUl.appendChild(li);\r\n\t\t\t}\r\n\r\n\t\t\tcreateNestedList(li, heading.children);\r\n\t\t});\r\n\t\t\/\/ Dapatkan elemen ul dengan id 'list_toc'\r\n\t\tconst ulFloat = document.getElementById('list_toc');\r\n\r\n\t\t\/\/ Dapatkan isi (child elements) dari ul dengan id 'list_toc'\r\n\t\tconst clonedChildren = ulFloat.cloneNode(true).children;\r\n\r\n\t\t\/\/ Dapatkan elemen ul dengan id 'list_toc_float'\r\n\t\tconst ulToc = document.getElementById('list_toc_float');\r\n\r\n\t\t\/\/ Tambahkan isi yang telah didapatkan dari 'list_toc' ke ul dengan id 'list_toc_float'\r\n\t\tulToc.append(...clonedChildren);\r\n\r\n\r\n        \/\/ Fungsi untuk mengambil tinggi navbar\r\n\t\tfunction getNavbarHeight() {\r\n\t\t\tconst navbar = document.getElementById('tdi_34');\r\n\t\t\treturn navbar ? navbar.offsetHeight : 0;\r\n\t\t}\r\n\r\n\t\t\/\/ Fungsi untuk menambahkan offset posisi scroll\r\n\t\tfunction scrollToElementWithOffset(elementId) {\r\n\t\t\tconst element = document.getElementById(elementId);\r\n\t\t\tif (element) {\r\n\t\t\t\tconst offset = getNavbarHeight();\r\n\t\t\t\tconst elementPosition = element.getBoundingClientRect().top;\r\n\t\t\t\tconst offsetPosition = elementPosition - offset - 40;\r\n\r\n\t\t\t\twindow.scrollBy({\r\n\t\t\t\t\ttop: offsetPosition,\r\n\t\t\t\t\tbehavior: 'smooth'\r\n\t\t\t\t});\r\n\t\t\t}\r\n\t\t}\r\n\r\n\t\t\/\/ Fungsi untuk menangani klik pada tautan judul\r\n\t\tfunction handleTitleClick(event) {\r\n\t\t\tevent.preventDefault();\r\n\t\t\tconst href = event.target.getAttribute('href').substr(1);\r\n\t\t\tscrollToElementWithOffset(href);\r\n\t\t}\r\n\r\n\t\t\/\/ Tambahkan event listener untuk semua tautan judul\r\n\t\tconst titleLinks = document.querySelectorAll('a[href^=\"#\"]');\r\n\t\ttitleLinks.forEach(link => {\r\n\t\t\tlink.addEventListener('click', handleTitleClick);\r\n\t\t});\r\n\t\t\r\n\t});\r\n    <\/script> -->\r\n\n<h2 id=\"masalah\"><b>Masalah yang Sering Dialami Bisnis <\/b><b><i>Catering<\/i><\/b><b> Skala Besar<\/b><\/h2>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-31807\" src=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-34.png\" alt=\"pemasaran catering\" width=\"1200\" height=\"675\" srcset=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-34.png 1200w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-34-300x169.png 300w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-34-1024x576.png 1024w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-34-768x432.png 768w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-34-150x84.png 150w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-34-696x392.png 696w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-34-1068x601.png 1068w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-34-747x420.png 747w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><em>Sumber : Canva.com<\/em><\/p>\n<p><span style=\"font-weight: 400;\">Pertumbuhan usaha <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> yang telah berkembang dengan pesat saat ini dikarenakan permintaan yang tinggi atas kebutuhan konsumen untuk acara pernikahan, perkumpulan keluarga, rapat, acara kantor, seminar, <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> karyawan dan acara pengajian.\u00a0 Pertumbuhan yang pesat untuk memenuhi kebutuhan konsumen di satu area pasar yang sama akan memperketat persaingan. Selain itu permasalahan internal dari usaha <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> tersebut seperti kurangnya inovasi dan keterampilan yang kurang dari karyawannya serta modal yang terbatas juga memperlambat peningkatan daya saingnya.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sehingga dalam hal ini banyak faktor yang mempengaruhi bisnis <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> agar dapat bertahan ataupun tumbuh dan berkembang. Kemampuan <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> untuk bertahan ataupun tumbuh dan berkembang dipengaruhi oleh kinerja pemasaran. Yang mana kinerja pemasaran merupakan faktor yang seringkali digunakan untuk mengukur dampak dari strategi yang diterapkan perusahaan. Kinerja pemasaran juga merupakan suatu ukuran prestasi yang diperoleh dari aktivitas proses pemasaran secara menyeluruh dari sebuah perusahaan atau organisasi. Maka dari itu, kinerja pemasaran menjadi krusial untuk Anda perhatikan. Anda dapat mengoptimalkan kinerja pemasaran pada bisnis <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> dengan mudah menggunakan <\/span><a href=\"https:\/\/www.hashmicro.com\/id\/software-marketing-automation\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">software marketing automation<\/span><\/i><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2 id=\"cara\"><b>Cara Pemasaran Catering<\/b><\/h2>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-31808\" src=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-35.png\" alt=\"Pemasaran catering\" width=\"1200\" height=\"675\" srcset=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-35.png 1200w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-35-300x169.png 300w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-35-1024x576.png 1024w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-35-768x432.png 768w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-35-150x84.png 150w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-35-696x392.png 696w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-35-1068x601.png 1068w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/sherly-2-35-747x420.png 747w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><em>Sumber : Canva.com<\/em><\/p>\n<p><span style=\"font-weight: 400;\">Semakin berkembangnya bisnis <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\">, menjadi tanda bahwasanya bisnis ini memang memiliki prospek yang sangat bagus. Namun, untuk memenangkan prospek bisnis Anda harus memiliki target pasar pada bisnis tersebut. Hal tersebut sangat penting karena target pasar yang Anda tetapkan dapat mempengaruhi kinerja pemasaran bisnis <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> yang Anda miliki. Selain menetapkan target pasar dan memenuhi seluruh permintaannya, Anda juga dapat menerapkan beberapa cara pemasaran pada bisnis <\/span><i><span style=\"font-weight: 400;\">catering <\/span><\/i><span style=\"font-weight: 400;\">sebagai berikut :\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Mengikuti<\/span><i><span style=\"font-weight: 400;\"> open tender<\/span><\/i><span style=\"font-weight: 400;\"> di perusahaan<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Bagi Anda seorang bisnis pemula terutama pada bisnis<\/span><i><span style=\"font-weight: 400;\"> catering<\/span><\/i><span style=\"font-weight: 400;\">, mengikuti tender di suatu perusahaan merupakan salah satu trik pemasaran yang bisa Anda lakukan. Dengan Anda mengikuti <a href=\"https:\/\/kbbi.web.id\/tender\">tender<\/a>, Anda dapat menawarkan segala produk yang Anda miliki pada setiap perusahaan. Pastikan juga Anda menawarkan suatu produk<\/span><span style=\"font-weight: 400;\"> yang berbeda, tidak pasaran, unik dan kreatif. Dengan menerapkan hal tersebut, Anda bisa lebih mudah untuk mendapatkan tender di suatu perusahaan. Anda juga perlu meyakinkan perusahaan tersebut dengan menyusun struktur tim kerja sebaik mungkin sehingga klien yakin bahwa Anda tidak setengah-setengah untuk mengerjakan proyek ini. Selain itu, profesionalitas tim kerja menjadi acuan yang sangat penting, karena biodata anggota yang profesional dalam sebuah tim akan lebih menarik perhatian dan kepercayaan dari klien.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Memasarkan melalui website<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Sebagai pebisnis pemula di bidang penyedia jasa <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\">, Anda bisa meminimalisir budget pemasaran dengan menggunakan media <\/span><i><span style=\"font-weight: 400;\">website<\/span><\/i><span style=\"font-weight: 400;\">. Karena dengan menggunakan <\/span><i><span style=\"font-weight: 400;\">website <\/span><\/i><span style=\"font-weight: 400;\">Anda bisa mendapatkan banyak keuntungan. Selain hemat biaya, pemasaran menggunakan <\/span><i><span style=\"font-weight: 400;\">website<\/span><\/i><span style=\"font-weight: 400;\"> juga lebih praktis dan bisa menggapai lebih banyak pengunjung. Sehingga memungkinkan untuk lebih banyak lagi klien yang tertarik dengan jasa <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> yang Anda tawarkan. Apalagi pengguna <\/span><i><span style=\"font-weight: 400;\">search engine google<\/span><\/i><span style=\"font-weight: 400;\"> yang lebih banyak daripada media sosial maka hal ini dapat berbanding serupa terhadap pengunjung yang didapatkan. Tidak hanya itu, dengan memiliki <\/span><i><span style=\"font-weight: 400;\">website<\/span><\/i><span style=\"font-weight: 400;\"> maka bisnis yang Anda miliki akan dianggap sebagai suatu bisnis yang sungguh-sungguh untuk merintis usaha dan memiliki nilai kepercayaan pelanggan (Kredibilitas).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Baca juga : <\/span><a href=\"https:\/\/www.hashmicro.com\/id\/blog\/meningkatkan-keuntungan-bisnis-catering\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">5 Langkah Mudah Meningkatkan Keuntungan Bisnis Catering<\/span><\/a><\/p>\n<h3><span style=\"font-weight: 400;\">Promosi melalui media sosial<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Melakukan promosi melalui media sosial terbukti ampuh dengan penghasilan yang lebih meningkat dan berkembang dari waktu ke waktu. Semua orang mempunyai media sosial dan ini menjadikan produk mudah dikenal minimal dalam lingkaran pertemanan yang ada. Bagi perusahaan dan pebisnis yang lebih besar maka kekuatan media sosial pun bisa digunakan untuk melakukan promosi produk juga jasa sehingga banyak khalayak yang mampu mengenali juga tertarik untuk membeli produk dan jasa tersebut. Semua itu berkat adanya media sosial dengan berbagai bentuk juga berbagai cara yang bisa digunakan untuk melakukan promosi tersebut.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><style>\r\n.cta-in-article-image .desktop-banner{\r\n    display: none;\r\n    text-align: center;\r\n}\r\n.cta-in-article-image .desktop-mobile{\r\n    display: block;\r\n    text-align: center;\r\n    width: 100%;\r\n}\r\n\t.cta-in-article a {\r\n\t\tfont-size: 0px !important;\r\n\t\tcolor: #fff; \r\n\t\tpadding: 0px !important; \r\n\t\tborder-radius: 0px !important; \r\n\t\tdisplay: block !important; \r\n\t\ttext-decoration: none; \r\n\t}\r\n\t\r\n\t.cta-in-article {\r\n\t\tmargin: 0px !important;\r\n\t\tpadding: 0px !important;\r\n\t\tbox-shadow: none !important;\r\n\t}\r\n\t\r\n@media (min-width: 650px) {\r\n    .cta-in-article-image .desktop-banner {\r\n        display: block!important;\r\n    }\r\n}\r\n@media (min-width: 650px) {\r\n   .cta-in-article-image .desktop-mobile {\r\n        display: none!important;\r\n    }\r\n}\r\n<\/style>\r\n<div class=\"cta-in-article-image\">\r\n\t<a href=\"https:\/\/www.hashmicro.com\/id\/offer\/download-skema-harga-software-erp?blog&utm_source=blog&medium=banner-article\" target=\"_blank\" rel=\"noopener\">\r\n\t\t<div id=\"desktop-banner-container\">\r\n\t\t\t<div class=\"desktop-banner\">\r\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2025\/10\/02.Skema-Harga-web-resized.webp\" alt=\"download skema harga software erp\">\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t\t<div id=\"mobile-banner-container\">\r\n\t\t\t<div class=\"desktop-mobile\">\r\n\t\t\t\t<img decoding=\"async\" width=\"372\" height=\"465\" src=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2025\/10\/02.-Skema-Harga-Mobile-372px.webp\" alt=\"download skema harga software erp\">\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t<\/a>\r\n<\/div><\/span><\/p>\n<h2 id=\"gunakan\"><b>Gunakan Software Marketing Automation untuk Mengoptimalkan Pemasaran\u00a0<\/b><\/h2>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-31809\" src=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/mockupmarketingautomation.png\" alt=\"\" width=\"1276\" height=\"1000\" srcset=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/mockupmarketingautomation.png 1276w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/mockupmarketingautomation-300x235.png 300w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/mockupmarketingautomation-1024x803.png 1024w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/mockupmarketingautomation-768x602.png 768w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/mockupmarketingautomation-150x118.png 150w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/mockupmarketingautomation-696x545.png 696w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/mockupmarketingautomation-1068x837.png 1068w, https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/06\/mockupmarketingautomation-536x420.png 536w\" sizes=\"auto, (max-width: 1276px) 100vw, 1276px\" \/><\/p>\n<p><i><span style=\"font-weight: 400;\">Sumber : HashMicro.com<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Setelah memahami terkait beberapa cara yang dapat Anda lakukan untuk memasarkan <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\">. Anda juga bisa untuk mengoptimalkan pemasaran <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> dengan menggunakan <a href=\"https:\/\/www.hashmicro.com\/id\/blog\/aplikasi-catering-terbaik\/\">aplikasi catering<\/a>. Untungnya Hashmicro menyediakan <\/span><a href=\"https:\/\/www.hashmicro.com\/id\/software-marketing-automation\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">software marketing automation <\/span><\/i><\/a><span style=\"font-weight: 400;\">terbaik No.1 di Indonesia<\/span><span style=\"font-weight: 400;\">. Dengan menggunakan software tersebut, Anda akan mendapatkan fasilitas berbagai fitur sehingga bisa memudahkan Anda untuk memasarkan bisnis <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> yang sedang Anda rintis. Berikut ini merupakan fitur-fitur yang akan Anda dapatkan dengan memanfaatkan <\/span><i><span style=\"font-weight: 400;\">software marketing automation<\/span><\/i><span style=\"font-weight: 400;\"> :\u00a0\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b><i>Multi marketing campaign management<\/i><\/b><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">dengan menggunakan <\/span><i><span style=\"font-weight: 400;\">software marketing automation<\/span><\/i><span style=\"font-weight: 400;\"> Anda dapat membuat email menarik dengan <\/span><i><span style=\"font-weight: 400;\">building block<\/span><\/i><span style=\"font-weight: 400;\"> interaktif. Bahkan Anda bisa menambahkan <\/span><i><span style=\"font-weight: 400;\">header, footer,<\/span><\/i><span style=\"font-weight: 400;\"> CTA, <\/span><i><span style=\"font-weight: 400;\">link<\/span><\/i><span style=\"font-weight: 400;\">, dan gambar dengan sangat mudah.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b><i>Mass mailing management<\/i><\/b><span style=\"font-weight: 400;\">, dengan menggunakan <\/span><i><span style=\"font-weight: 400;\">software marketing automation <\/span><\/i><span style=\"font-weight: 400;\">Anda dapat mengirim email ke banyak penerima dalam satu atau beberapa grup. Selain itu Anda juga bisa meninjau dan mengedit <\/span><i><span style=\"font-weight: 400;\">email campaign<\/span><\/i><span style=\"font-weight: 400;\"> sebelum mengirimnya.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b><i>WhatsApp integration<\/i><\/b><span style=\"font-weight: 400;\">, dengan menggunakan <\/span><i><span style=\"font-weight: 400;\">software marketing automation <\/span><\/i><span style=\"font-weight: 400;\">Anda akan mendapatkan suatu sistem yang terintegrasi dengan WhatsApp, sehingga Anda dapat mengirimkan <\/span><i><span style=\"font-weight: 400;\">campaign<\/span><\/i><span style=\"font-weight: 400;\"> kepada kontak WhatsApp Anda langsung dari sistem.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b><i>SMS Marketing Management<\/i><\/b><span style=\"font-weight: 400;\">, dengan menggunakan <\/span><i><span style=\"font-weight: 400;\">software marketing automation <\/span><\/i><span style=\"font-weight: 400;\">Anda dapat meningkatkan engagement dengan subscriber atau klien Anda melalui SMS marketing. Buat template SMS dan kirim kapan pun Anda inginkan.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b><i>Custom Trigger Management<\/i><\/b><span style=\"font-weight: 400;\">, dengan menggunakan <\/span><i><span style=\"font-weight: 400;\">software marketing automation <\/span><\/i><span style=\"font-weight: 400;\">Anda bisa memasang trigger untuk setiap tindakan <\/span><i><span style=\"font-weight: 400;\">subscriber<\/span><\/i><span style=\"font-weight: 400;\">; ketika meng-klik tombol tertentu atau masuk dan keluar dari segmen tertentu.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b><i>In depth campaign reporting<\/i><\/b><span style=\"font-weight: 400;\">, dengan menggunakan <\/span><i><span style=\"font-weight: 400;\">software marketing automation <\/span><\/i><span style=\"font-weight: 400;\">Anda dapat mengetahui <\/span><i><span style=\"font-weight: 400;\">performance<\/span><\/i><span style=\"font-weight: 400;\"> setiap <\/span><i><span style=\"font-weight: 400;\">campaign<\/span><\/i><span style=\"font-weight: 400;\">. Lihat <\/span><i><span style=\"font-weight: 400;\">open rate, click rate, bounce rate<\/span><\/i><span style=\"font-weight: 400;\">, dan lain-lain melalui laporan yang dapat dikonfigurasi.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Baca juga : <\/span><a href=\"https:\/\/www.hashmicro.com\/id\/blog\/tips-sukses-dalam-memaksimalkan-pemasaran-bisnis-catering-anda\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Tips Sukses dalam Memaksimalkan Pemasaran Bisnis Catering Anda!<\/span><\/a><\/p>\n<h2 id=\"kesimpulan\"><b>Kesimpulan<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Permintaan akan jasa <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> saat ini semakin meningkat. Maka dari itu, tidak heran jika saat ini banyak sekali bisnis <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> berjamuran di tempat tinggal Anda. <\/span><span style=\"font-weight: 400;\">Hal tersebut membuat Anda sebagai pelaku usaha <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><span style=\"font-weight: 400;\"> harus menghadapi tantangan yang lebih berat. Karena Anda harus mampu mempertahankan dan mengembangkan bisnis tersebut. Hal yang bisa Anda lakukan untuk memenangkan persaingan pasar yaitu Anda dapat <\/span><a href=\"https:\/\/www.hashmicro.com\/id\/smart-catering-software\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">mengoptimalisasi pemasaran <\/span><i><span style=\"font-weight: 400;\">catering<\/span><\/i><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Dengan melakukan optimalisasi pemasaran, Anda dapat dengan mudah memenuhi permintaan konsumen sesuai dengan target pasar sehingga bisnis Anda bisa bertahan dari persaingan bisnis yang semakin ketat. Salah satu cara optimalisasi yang dapat Anda lakukan yaitu dengan <\/span><span style=\"font-weight: 400;\">memanfaatkan fitur-fitur terlengkap dari sistem marketing terotomatisasi no. 1 di Indonesia<\/span><span style=\"font-weight: 400;\">. Namun, sebelum menggunakan <\/span><i><span style=\"font-weight: 400;\">software <\/span><\/i><span style=\"font-weight: 400;\">ini, Anda dapat<\/span> <span style=\"font-weight: 400;\">mengunduh <a href=\"https:\/\/www.hashmicro.com\/id\/offer\/download-skema-harga-software-erp\" target=\"_blank\" rel=\"noopener\">skema perhitungan harga <\/a><\/span><i><span style=\"font-weight: 400;\">software marketing automation<\/span><\/i> <span style=\"font-weight: 400;\">terlebih dahulu sebagai langkah awal untuk memproyeksikan kebutuhan biaya <\/span><i><span style=\"font-weight: 400;\">software marketing automation <\/span><\/i><span style=\"font-weight: 400;\">yang akan Anda gunakan. Coba <a href=\"https:\/\/www.hashmicro.com\/id\/tour-produk-gratis\/\">demo gratis<\/a> sekarang!<\/span><\/p>\n<a href=\"https:\/\/www.hashmicro.com\/id\/penjualan?medium=moneysite-banner\" target=\"_blank\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/03\/CTA-BLOG-18.png.webp\" data-desktop-src=\"https:\/\/www.hashmicro.com\/id\/blog\/wp-content\/uploads\/2022\/03\/CTA-BLOG-18.png.webp\" data-mobile-src=\"\" alt=\"MarketingAutomation\" class=\"responsive-image-banner\"><\/a>\r\n\r\n<script>\r\n    \/\/ check which image to use based on screensize\r\n    document.addEventListener(\"DOMContentLoaded\", function() {\r\n        function updateImageSource() {\r\n            var images = document.querySelectorAll('.responsive-image-banner');\r\n            var screenWidth = window.innerWidth;\r\n\r\n            images.forEach(function(img) {\r\n                var mobileSrc = img.getAttribute('data-mobile-src');\r\n                var desktopSrc = img.getAttribute('data-desktop-src');\r\n\r\n                if (screenWidth < 576 && mobileSrc) {\r\n                    img.setAttribute('src', mobileSrc);\r\n                } else {\r\n                    img.setAttribute('src', desktopSrc);\r\n                }\r\n            });\r\n        }\r\n\r\n        \/\/ Initial check\r\n        updateImageSource();\r\n\r\n        \/\/ Update on resize\r\n        window.addEventListener('resize', updateImageSource);\r\n    });\r\n<\/script>\n","protected":false},"excerpt":{"rendered":"<p>Pemasaran catering merupakan suatu teknik pemasaran pada bisnis yang bergerak di bidang makanan dengan jumlah orderan cukup besar yang juru masak persiapkan. Di Indonesia, bisnis catering kerap kali melayani pemesanan makanan untuk berbagai acara (pesta, pribadi, institut pemerintahan dan yang ada hubungannya dengan kebutuhan makanan). Prospek bisnis ini memang sangat menggiurkan namun Anda juga perlu [&hellip;]<\/p>\n","protected":false},"author":165,"featured_media":139812,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[507],"tags":[],"class_list":{"0":"post-31802","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing-automation"},"acf":{"post_reviewer":null},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v25.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Optimasi Pemasaran Catering | Software Marketing Automation<\/title>\n<meta name=\"description\" content=\"Hal yang bisa Anda lakukan untuk memenangkan persaingan pasar yaitu Anda dapat mengoptimalisasi pemasaran catering menggunakan\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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